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Breast Cancer Ireland launches #MakeTime2Check campaign

This week sees the re-launch of an award-winning integrated and heavyweight awareness campaign called #MakeTime2Check by Breast Cancer Ireland to mark Breast Cancer Awareness Month. The campaign run by Ireland’s leading breast cancer charity, involves experiential activations driving awareness around the 8 signs and symptoms of the disease and the importance of early detection and […]

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New clinical trial for HER2 breast cancer

HER-2 is a subtype of breast cancer. It is characterised because the cancer cell expresses the HER-2 receptor – a protein, that promotes the growth of cancer cells. In about one of every five breast cancers, the cancer cells have extra copies of the gene that makes the HER-2 protein. A new clinical trial, called The Shamrock […]

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Breast Cancer Ireland reveal worrying low levels of breast cancer awareness

Breast Cancer Ireland has today released worrying findings of an extensive body of research recently carried out by CORE into the self-checking behaviours and overall awareness of the 8 signs and symptoms of breast cancer, amongst Irish women. The extensive pre and post campaign research conducted as part of a recent heavyweight awareness and education […]

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